Polar Mobile Launches Media Everywhere Hybrid Mobile

Polar Mobile, a pioneer in creating publishing apps for top media brands Originally debuted in closed beta with a few select publishers back in October, Polar is now throwing open the gates to its MediaEverywhere cross-platform solution with more than 20 paying customers on board, including The Toronto
Star,?British?Vogue, Canadian Living and more.

The Media Everywhere platform is an extension of Polar Mobile?s existing business, but intended as a one-stop platform for making content available across devices, in a format best-suited to each?individual?platform. HTML5 is a cornerstone element of the strategy,

There are native components for apps on iOS, Android, Windows 8 and more to make sure that publications are delivered best on each platform where they appear, rather than seeming shoe-horned into a best-fit solution.